National Bank to donate $10,000 for the victims of flooding in Manitoba and Western Canada

Montreal, 13 May 2011 - 

National Bank will contribute $10,000 to the Canadian Red Cross to support the organization’s relief efforts for the victims of the unprecedented floods in Manitoba and Western Canada.

Starting today, the public is invited to make a donation at any National Bank branch in Canada. Cheques or donations should be made under the "Western Canada Severe Weather Fund".

In addition to its corporate donation, National Bank has taken several relief measures to support, on a case-by-case basis, its customers affected by the floods of the Assiniboine and LaSalle rivers. To complement the fundraising efforts of the Canadian Red Cross, National Bank MasterCard cardholders may, if they wish, exchange their À la carte reward points, free of charge, for a cash donation to the Canadian Red Cross by visiting nbcrewards.ca.  

All donations made at National Bank branches will be sent to the Canadian Red Cross and will be used to provide immediate relief to the victims. The Canadian Red Cross will issue tax receipts for all donations of $20 and over.

For more information, please contact Customer services of National Bank Group at
514-394-5555 or
1-888-483-5628.

Through its donations and sponsorships program and the initiatives of its employees, National Bank Financial Group helps support hundreds of organizations across Canada. It focuses primarily on four main areas of activity – health, education, arts and culture, and community outreach – with the goal of generating positive benefits for communities.

More information on the many causes and projects the Financial Group supports as part of its commitment to the communities it serves can be found in our social responsibility report at www.nbc.ca/socialresponsibility

About National Bank of Canada
National Bank of Canada is an integrated group that provides comprehensive financial services to consumers, small and medium-sized enterprises and large corporations in its core market, while offering specialized services to its clients elsewhere in the world.  National Bank offers a full array of banking services, including retail, corporate and investment banking. It is an active player on international capital markets and, through its subsidiaries, is involved in securities brokerage, insurance and wealth management as well as mutual fund and retirement plan management. National Bank has over $152 billion in assets and, together with its subsidiaries, employs 18,407 people. The Bank’s securities are listed on the Toronto Stock Exchange (NA:TSX). For more information, visit the Bank’s website at www.nbc.ca. To access National Bank Financial Group’s financial education portal, visit www.clearfacts.ca.

Information (The telephone number provided below is for the exclusive use of journalists and other media representatives.):

Joan Beauchamp
Senior Advisor – Public Relations
National Bank Financial Group
Tel.: 514-394-6500